In recent months, two increasingly popular urban trends have found common ground for success in crowded and trendy markets.
Either food truck owners have found CBD, and CBD business owners have discovered their products sell just as well on wheels. Whichever is the case, customers are ecstatic they can get their cannabis goodies on the go.
A number of states across America have seen their first ever CBD food trucks in 2019, which has really become the year of CBD since the hemp compound was legalized in December of 2018.
Tennessee, Colorado and other states have recently seen reports of their first cannabidiol food trucks. Some date back to this spring, so CBD vendors have been rolling the streets of America for months at the least.
Kenneth Smith owns Veteran Vibe CBD, recently opened completely-veteran-owned CBD food truck in Franklin, Tennessee. [3]
He said it took him over two years to get into the business he now operates due to complex regulations, licenses and fees.
“This isn’t just a CBD company. It’s not just a food truck. It’s a CBD food truck,” Smith told a CBS affiliate in Nashville. “So you have to take all the rules and restrictions from both and apply it to your business model.” [3]
CBD edibles and CBD-laced foods and drink offerings are among the most prevalent food truck product lines.
Food and Drug Administration guidelines on food and drink CBD products are not yet clarified, and the agency has discourages such products.
Former FDA Commissioner Scott Gottlieb said such rules from the FDA could need years to cement and come forward for American entrepreneurs to take advantage of.
In more marijuana, cannabis and CBD friendly states the food trucks are far more prevalent. Federal overreach and enforcement have been less pervasive and draconian in states like Colorado.
Chef Chito Arreola founded his La Xochitl Burgers and Tacos food truck-based food company in Denver for exactly that reason.
According to Candid Magazine, Arreola’s CBD-infused pizzas, Mexican food and Americana recipes are perfect for Denver, the heart of weed country and appeal to the “food truck generation” better than he could have hoped. [2]
“Denver is a little more open to CBD and THC. They’re the pioneers, I decided to take a wild shot out here and launch this truck,” he told Candid Magazine. [2]
For entrepreneurs, the move to food trucks is an easier pill to swallow than doubling down on deep investments for corporate dreams or brick-and-mortar storefronts.
“It’s a great way to test a concept. You don’t know if it’s going to work so you’d rather pay $50,000 for an old truck like this than to take out a half-a-million-dollar loan and put it in a building and six months later it doesn’t really work out,” Arreola said. [2]
Sources
[1] https://thecannabisradar.com/cbd-infused-edibles/1209/
[2] https://www.candidmagazine.com/the-perfect-millennial-combo-cbd-and-food-trucks/
